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To provide students, trainees and schoolgoers with selective information points and making it easier for them to find their way around the trade show, InnoTrans provided a guide intended to help them make contact with companies.
Those exhibitors whose skilled staff was be available to explain in detail to students and trainees about careers, assistance for newcomers to the industry, and how to get started in this field, was highlighted as a Career Point  in the InnoTrans Guide.
Students, trainees and schoolgoers were invited to a reduced-price trade fair visit.
For visitors the benefits of the Career Point:
- Selected contact points at the trade show (marked by the Career Point)
- Highlighting in the InnoTrans Guide to help to find your way around
- Contact to potential employers
- Insight into companies themselves
- Opportunities to compare competing offers
- Target oriented information about vocational training, jobs, advanced training, and perspectives
- Reduced-price entrance for groups (minimum 7 persons)
and much more | 
