As part of your pre-press work for FRUIT LOGISTICA, you should make sure the daily newspapers and trade press is informed about your participation in this exhibition. Distribute press information to target groups long before the exhibition. The trade journals are especially interested in early information on your planned activities at FRUIT LOGISTICA. The industrial media focus on news from companies and branches of business.

 We help you plan and implement your press activities for FRUIT LOGISTICA. 

Mr. Wolfgang Rogall, Tel. +49 (30) 30 38 22 18, Fax +49 (30) 3038 22 87,
E-mail: rogall@messe-berlin.de

Ilka Dreimann, Tel. +49 (30) 30 38 22 67, Fax +49 (30) 3038 22 87,
E-mail: dreimann@messe-berlin.de

The Press Center for FRUIT LOGISTICA will be located in hall 6.3.

If you are planning a press conference, check with us to ensure that the date and theme will have the highest possible impact. Your press conference can be arranged within the framework of FRUIT LOGISTICA and we will be happy to help you with the organization. We can provide assistance on setting up dates and times, arranging suitable space and technical equipment in Hall 6.3. Please contact us as early as possible regarding your plans for final arrangements of a press conference date.

We can also advise you regarding allocation of your invitations.

Download: Press Conference Form

Keep press kits available for distribution to journalists and media representatives attending your press conference or visiting your stand. Your press kit should contain general press information about your company as well as your products and services. Experience shows that the media are always interested in a company's business performance.

During the exhibition you can make use of a press box located in the Press Center. This lets you make press releases and photos available so that media representatives can pick them up at the Press Center without having to visit your stand.

 Download: Press Boxes Form

Add photos to your press kit. Live pictures express more than a thousand words. Your photos should be up to date and accompanied by relevant captions. Press photos should be available in your press kit at press conferences and in sufficient quantity for distribution at your exhibition stand. Press photos can also be displayed in the exhibition press boxes at the FRUIT LOGISTICA press center.

Plan your photographic requirements well in advance of the exhibition opening date. We can assist you by providing a list of suitable photographers.

News aktuell, a Messe Berlin partner agency and a subsidiary of dpa (Deutsche Presse Agentur), one of Germany's leading news agencies, distributes exhibitor news and photos to the press.

Via satellite, e-mail, Internet, and a journalists' database, news aktuell dispatches your unedited text and pictures to journalists covering your branch of industry.

Take advantage of these distribution opportunities before and after the exhibition.

Contact: news aktuell, Tanja Cordes, tel: +49 (0) 30 2852 1396,
www.newsaktuell.de/webdesk