ITB Berlin is a prime meeting place, a marketplace, and a driving force behind the entire industry. The exhibition area and various segments, along with the comprehensive congress programme and supporting events represent the entire product spectrum of the tourist industry. At the same time, they form the basis for the development of new ideas, global approaches and targeted marketing.

ITB is the ideal forum for establishing new customer contacts and conducting business and guarantees high-quality customer contacts.
ITB attracts high-ranking professionals with decision-making powers and shows a steady increase in the number of exhibitors and visitors.
The composition of ITB Exhibitors represents the entire service spectrum of the worldwide tourist industry. Trade visitors may use among others the Virtual Market Place to prepare their visit on ITB 2007.

With 10,000 exhibitors from 180 countries and regions, ITB represents the full spectrum of global tourism at all levels of the value added chain like tour operators, booking systems, travel destinations, airlines, hotels and rental cars.
ITB Berlin exhibition halls are organized according to geographic destinations to make it easier to find your way around.

The proven geographical layout of the ITB will be maintained, complemented by a number of sections on special themes: Travel Technology, ITB Trends & Events with Youth Travel, ECOtourism and Experience Adventure, Cruiselines, Cultural Tourism, the ITB Book World, "Training and Employment in Tourism" and the ITB Congress, which will be presented under a new name: Market Trends & Innovations.

Tourism segments (market segments)

ITB Convention Market Trends & Innovations

This international congress programme and a variety of networking events provides an ideal contact and information forum focusing on the latest tourism industry themes.
Presentations, professional forums and press conferences highlight current market trends and innovative products.

www.itb-convention.com

ITB enhances your trade visitor communications with a compact, targeted approach. For example, the ITB Virtual Market Place reaches your target audience before, during and after the trade show.

Exhibitor service / marketing

Advertising and Communications
With ITB advertising media, you can approach your customers and business partners on a wide variety of levels.

Contact:
Tel. +49.30.3038-1851
Fax. +49.30.3038-1850
Bernhard Geradts: geradts@messe-berlin.de

With the ITB Virtual Market Place – the information and communication platform on the Internet – trade visitors, journalists and potential customers can contact you all year round. As an exhibitor, you have the opportunity to present your company and services 365 days a year to a worldwide online audience. The ITB Virtual Market Place offers invaluable support for your trade visitors – before and after the event.

Virtual Market Place

ITB Berlin gives you comprehensive coverage in print and broadcast media on both national and international levels.
For ITB Berlin 2007, the following statistical data apply:
- 8,140 journalists from 91 countries
- Print media: total circulation of 258 million (only Germany)
- TV: 610 reports
- Radio: 1,132 reports
- Online: 4,050 articles, 155.7 million visits

ITB press support:
- Press conference assistance and organization
- Contacts with journalists from print, radio and TV
- Contacts with press photographers offering professional photo services
- Arrangement of press contacts and listing in the press guide

Press service

Contact:
Tel. +49.30.3038-2275 /-2266
Fax. +49.30.3038-2141
sagmeister@messe-berlin.de

Messe Berlin GmbH
Messedamm 22
D - 14055 Berlin

E-Mail: itb@messe-berlin.de